Ray Edwards Show
Ray Edwards is a sought-after Copywriter, Author, Speaker, and Communications Strategist. His clients include Tony Robbins, Jack Canfield, Jeff Walker, Robert Allen, and more. On this show, Ray helps you start, run, and grow their Internet-based businesses. The show includes interviews with well-known experts like Michael Hyatt, Jeff Goins, Dan Miller, Cliff Ravenscraft, Michael Stelzner, Amy Porterfield, Don Miller, and many others.

If you have a goal of building a successful online business, I know of no better way to quickly build a reputable, memorable, brand, than by writing a book.

This isn't some tidbit I picked up somewhere - I've experienced this personally. My book, How to Write Copy That Sells, has sold about 30,000 copies since it was released in 2016. That's certainly not enough book sales for me to retire on, but the amount of business that book has generated for my company has resulted in millions of dollars in revenue.

This week, I'm giving you 5 good reasons why you MUST write a book.

  • [00:00] Intro - Who is Ray Edwards?
  • [01:30] Five good reasons to write a book
    • [01:44] Reason 1 - To be an Authority
    • [02:07] Reason 2 - A useful, bestselling book is the Ultimate sales letter for your company
    • [02:30] Reason 3 - Your bestselling book should become the hub of your digital business
    • [02:51] Reason 4 - Free publicity (and a whole lot more)
    • [03:01] Reason 5 - Your bestselling book is the key to getting speaking gigs (on podcasts, stages, etc.)
  • [03:23] The fast track to building your personal brand
  • [03:44] You don't get rich selling your book...
  • [04:09] What kind of book?
  • [05:43] How do you write a useful, bestselling book?
  • [07:20] The best of both worlds
  • [08:00] What does it take to have a bestseller?
  • [08:40] What a book proposal really is, and how I got one
  • [09:33] Who is Jeff Goins?
  • [09:57] How I got my book deal (with a $150k advance) / Bestseller Bootcamp


ProsperousWriter.com - Learn more about the upcoming Bestseller Bootcamp - Jeff Goins and I are going to walk you through the process of creating your book proposal (a.k.a., a business plan for your book), provide you with the exact proposal that we submitted to get my 150k book deal, and give you all the templates and tools necessary to do this for your own book. In fact, we'll be working on your proposal, live, in class.

How You Can Help

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Direct download: REP571.mp3
Category:Podcast -- posted at: 2:00pm PDT