Ray Edwards Show
Ray Edwards is a sought-after Copywriter, Author, Speaker, and Communications Strategist. His clients include Tony Robbins, Jack Canfield, Jeff Walker, Robert Allen, and more. On this show, Ray helps you start, run, and grow their Internet-based businesses. The show includes interviews with well-known experts like Michael Hyatt, Jeff Goins, Dan Miller, Cliff Ravenscraft, Michael Stelzner, Amy Porterfield, Don Miller, and many others.

Amanda Foust is a shining example of someone who turned their passion into a profitable business. Her love of writing inspired her to learn a skill that she's used to build TWO successful businesses — Copywriting.

She'll explain how important copywriting has been in BOTH of her businesses (including the one that has nothing to do with writing). Because, as she puts it, "I just don't know how you sell otherwise."

Key Insights

  • ​Thank God for teachers
  • ​Understanding the importance of framing and presentation in copywriting is crucial for success
  • ​Focus on finding "the whos" (the right people) to help, rather than getting caught up in the details.
  • ​Amanda became a certified, high-performance coach after being inspired by receiving coaching in college.
  • ​Give us some numbers...Amanda talks about the growth of her company, Homegrown, going from part-time work to achieving six-figure earnings and retiring their husband within five years
  • ​Knowing how to write good copy (or partnering with someone who can) is crucial for success​
  • ​AI-generated copy still needs human help to be more than mediocre
  • Coaches help people navigate imposter syndrome, loneliness, and lack of clarity by focusing on time management, productivity, and finding meaning in their work
  • ​Creating a community for learning is more effective than just offering a course
  • ​AI For Copywriters can help improve your marketing and learn to use AI as a tool to amplifiy your own voice, not replace it



  • Wake Up To Your Life - Want to learn more about Amanda's coaching and other services? Check out her brand new site

Video and Transcript


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Direct download: REP637.mp3
Category:Podcast -- posted at: 9:00am PDT