Ray Edwards Show
Ray Edwards is a sought-after Copywriter, Author, Speaker, and Communications Strategist. His clients include Tony Robbins, Jack Canfield, Jeff Walker, Robert Allen, and more. On this show, Ray helps you start, run, and grow their Internet-based businesses. The show includes interviews with well-known experts like Michael Hyatt, Jeff Goins, Dan Miller, Cliff Ravenscraft, Michael Stelzner, Amy Porterfield, Don Miller, and many others.

I hear this complaint a lot: “People don’t respond to emails anymore. It’s like they don’t read them, or don’t have enough courtesy to write back.” Usually the person doing the complaining will then expand on how Western society is crumbling around our ears.

businessman and businesswoman using computer at airport

Rather than spend our time complaining about how inconsiderate people have become, I suggest learning how to write emails that demand a response.


Tip of the Week:parcelapp

Use the Parcel App to track your packages. This is a handy little app that lets you track all your packages on your iPad or iPhone, without having to log into a website.

Spiritual Foundations:

Don't let “Christian Stress” trip you up.

Feature Segment: How to Write Emails That Get Response

There are really two challenges here: first, to make sure people read your emails. Second, to make sure they answer your email while the message is still fresh. Here are five keys to doing both:

  1. Make your subject line attention-getting. The subject line of your email should be riveting, like a newspaper headline. The subject line’s job is to get the recipient to read the actual email. One way to do this is simply make your request in the subject line itself: “Can you come to dinner with me Thursday night at 7 PM?” Or, for example, “Do you have a copy of Michael’s PowerPoint slides?”
  2. Clearly ask for what you want. Don’t write a vague, rambling narrative, and then expect the recipient to figure out what you want. Get right to the point, and make your request clear: ask them to “deliver the report before 5 PM”… or to “bring the extra projector to the meeting room”… whatever it is you need, clearly make the request in the email itself.
  3. Let them know if you even require a response. If you need a response to your email, say so, and make it clear what the response should be. If you don’t need a response, you can simply in the email with, “no response required.”
  4. Keep your email short. Nobody is excited to see a novella show up in their inbox. Keep your email shorter than a page. Most email communications can be conveyed in five sentences or less. In fact, you might want to give this service a try.
  5. Only one subject per email. You’ll get a quicker response to your email messages if you only address one subject in each email. This makes it much easier for the recipient to get you the information or answers  you need. Your response won’t be held up by the recipient, as she tries to find an answer to just one of the seven questions you asked.

What To Do Now

  1. Grab the Parcel App to track your packages.
  2. Use the above tips to write an email that gets a response!
  3. Forgo the “Christian Stress” in your life.

Get The Transcript

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Question: How did you get better response to your emails? Click here to leave your comments.

Direct download: REP123.mp3
Category:Podcast -- posted at: 4:44pm PDT