Ray Edwards Show
Ray Edwards is a sought-after Copywriter, Author, Speaker, and Communications Strategist. His clients include Tony Robbins, Jack Canfield, Jeff Walker, Robert Allen, and more. On this show, Ray helps you start, run, and grow their Internet-based businesses. The show includes interviews with well-known experts like Michael Hyatt, Jeff Goins, Dan Miller, Cliff Ravenscraft, Michael Stelzner, Amy Porterfield, Don Miller, and many others.

You might not know this but you DO need a sales letter. Here are 5 reasons why you MUST have a sales letter…

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Spiritual Foundations

“The Lord is not slack concerning His promise, as some count slackness, but is long-suffering toward us, not willing that any should perish but that all should come to repentance.” (2 Peter 3:9)

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Feature Segment: 5 Reasons You Need a Sales Letter

  1. To Understand your unique value, message, and mission
  2. To articulate those things to your person… their pain… and their problem
  3. To sell your stuff
  4. To inform all your written messaging
  5. To inform all your spoken messaging

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Do you have a sales letter?  If not, what do you feel is your biggest challenge in finishing it?

Direct download: REP248.mp3
Category:Podcast -- posted at: 3:00am PDT