#192: Donald Miller On Selling With Stories

Would you like the closest thing to a “silver bullet” when it comes to marketing your business? Here it is: tell good stories.

But you must tell them in a very specific way, or this tactic can backfire. Fear not! This week I'm having a conversation with Donald Miller, who knows how to tell a great marketing story. Don shares some of his very best techniques with us in this interview. You'll learn…

• How Don discovered the power of story to sell products.
• The single most important character in your marketing story.
• How to use story in your marketing to sell more of … virtually anything at all.
• And much, much more.

The Storybrand Online Workshop

Click here to find out more about the “no-travel-required” online version of Don's Storybrand workshop.

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