Now that you are marketing your products and services online, you have instant global reach. But there's one problem: your marketing now stands shoulder to shoulder with Coke, Ford, the NFL, Oprah, and every other major brand that's online. How do you compete?

In this session I'm sharing a conversation with Marshall Wayne, who is breaking new ground for Platform-Builders and Solo Pros… using something I like to think of as “Cinematic Marketing”. And the good news is, it doesn't have to cost a fortune.

Other Reasons To Keep Listening

• You'll discover the new alarm clock app I'm using on my iPhone that improves my sleep and increase my energy level upon awakening.
• How you can be free of guilt and shame.
• I'll share how you can get your own show promoted on this podcast!

That's all coming up in today's episode…

Tip(s) of the Week:

I'm using the Rise Alarm Clock App for iPhone and loving it. 

Rise is a beautifully simple alarm app.

It's a work of art that wakes you up.

No annoying clutter. Reach out and move the interface; Set and sleep.

Not your typical alarm sounds. Wake up in the woods if you want, or pick a song from iTunes.

Dock it and stare at the beautiful, large clock for day or night with multiple backgrounds (portrait or landscape)

Create your own alarm labels for as many scheduled wake-up times as you need. *with IAP

From the lock screen: Shake it like a Polaroid picture to snooze or turn off the alarm.

Let SleepTunes help you fall (asleep) by making a sleepy playlist with a shut-off timer.

Click here to learn more and get Rise for your iPhone.

Spiritual Foundations: How We Can Be Free of Guilt and Shame

You probably already know this, but I believe that Grace is not a doctrine that is part of the Gospel – I believe it is the Gospel.

The Good News is way better than you think.

 For if by one man's offence death reigned by one; much more they which receive abundance of grace and of the gift of righteousness shall reign in life by one, Jesus Christ.)” Romans 5:17

For our sake he made him to be sin who knew no sin, so that in him we might become the righteousness of God.” 2 Corinthians 5:21

For I will be merciful toward their iniquities, and I will remember their sins no more.” Hebrews 8:12

Keep in mind that when Jesus died on the cross, He paid the price for all your sins, and at that moment all of them were in the future. And He wiped them all clean. That means all your sins – even the ones you haven't committed yet – are forgiven, and God isn't even aware of them!

God takes our sins – past, present, and future, and dumps them in the sea and puts up a sign that says ‘No Fishing Allowed'.”

Corrie Ten Boom

Feature Presentation: How To Create An Iconic Personal Brand, With Marshall Wayne

Marshall Wayne is a photographer and videographer who helps people created iconic personal brands.

Resources Mentioned In The Show

• Marshall Wayne's website.
• The Icon Engineering System.
• The Agency Declassified.

How You Can Help

Subscribe to the show in iTunes and give us a rating and review.

Go ahead and subscribe now, and give us your star rating and review on iTunes. We will definitely mention you on this show.

If you don't already get the email newsletter, sign up for that and get the new free video: “3 Keys to Change the World and Make Your Business Grow.”

Connect with me on Facebook, Twitter, Google+, or LinkedIn.

Get The Transcript

Click here to get the transcript. Transcripts provided by SuccessTranscripts – a great solution if you need your podcast, sermon, speech, or other audio transcribed.

How do you start a company with just an idea, a few volunteers, and no budget… and in less than 5 years have a web media property with 15 million readers? That's what Michael Stelzner did with Social Media Examiner, and in today's episode we'll share a conversation with Michael about how he did it. And how you could, too!

In this conversation, we'll discover together:

• Why the smartest promotional strategy might be not promoting.
• The best way to differentiate yourself from your competitors.
• Michael's method for launching new projects and products.
• And his personal Social Media Marketing strategy.

Announcements:

On Friday, we'll release the first in a series of free video trainings on how to sell more of whatever you sell… without being a salesperson. I've got some powerful frameworks to share that will more of your emails opened, more of your content read and shared, and more of your products and services sold.

We're moving podcast publication day to Tuesdays.

Success Stories

I'm still looking to share your success stories and good news. So if you've got a business triumph, spiritual victory, a story of God's miraculous intervention in your life or your business… I want to hear about it. Click this link to record a voicemail about your success story or testimony.

Spiritual Foundations: What I Learned From My Wife About Joy

If you've lost your joy, there's an easy way to retrace your steps and find it again.

“But seek first the kingdom of God and his righteousness, and all these things will be added to you.”
Matthew 6:33

The Kingdom of God is peace and joy in the Holy Spirit.

Feature Presentation: A Conversation With Michael Stelzner, Founder of Social Media Examiner

In this conversation, we'll discover together:

• Why the smartest promotional strategy might be not promoting.
• The best way to differentiate yourself from your competitors.
• Michael's method for launching new projects and products.
• And his personal Social Media Marketing strategy.

How You Can Help

Subscribe to the show in iTunes and give us a rating and review. People who have done so, and given us five-star reviews:

• Travis Greenlee, who calls the show “The best marketing and leadership training on iTunes.”
• Shari Miller says she gets “Practical, awesome, useful ideas. This is one amazing podcast!”
• Adrienne Olson says: “Listened once, fan for life!”

Go ahead and subscribe now, and give us your star rating and review on iTunes. We will definitely mention you on this show.

If you don't already get the email newsletter, sign up for that and get the new free video: “3 Keys to Change the World and Make Your Business Grow.”

Connect with me on Facebook, Twitter, Google+, or LinkedIn.

Get The Transcript

Click here to get the transcript. Transcripts provided by SuccessTranscripts – a great solution if you need your podcast, sermon, speech, or other audio transcribed.

What's your approach to social media marketing?

I listen to lots of podcasts. And while I have a few core podcasts I don't ever miss, I am constantly trying new shows out, looking for fresh voices I can put into my listening rotation.

In today's episode, I'll share my listening strategy: how I selected my “A” shows, which I never miss, how I select my “B” shows, which I selectively listen to, and how I decide what new shows to sample. And of course I will give you my list of 10 fresh new shows you should check out.

Other Reasons To Keep Listening

• A book you can read this afternoon that will boost the success you enjoy starting tonight.
• What to do about being disappointed with God.
• How you can get promoted on my show, and get exposure for your website.

That's all coming up in today's episode…

Announcements:

Next week, we'll release the first in a series of free video trainings on how to write powerful sales copy that sells your products and services… without feeling like a sleazy salesperson.

I've decided to open the “insider only” invitation to our upcoming event Permission to Prosper to podcast listeners and subscribers. After all, you're insiders too! Click here for the details, but do it quickly.

Success Stories

I'm looking to share your success stories and good news. So if you've got a business triumph, spiritual victory, a story of God's miraculous intervention in your life or your business… I want to hear about it. Click this link to record a voicemail about your success story or testimony.

Tip of the Week:

I just re-read The Go-Giver by Bob Burg and John David Mann.

This book is a quick read, but it can radically shift your level of success immediately.

Even better, the tactics are not faddish, but are rather based on timeless principles.

While implementing what you read may not put money in your bank account tomorrow, I do believe you will feel more wealthy within 24 hours of reading it (if you put the principles into practice).

It's engaging, fun to read, and has a strong spiritual foundation (while not being tied to any one religion).

To say more would be to reduce the impact of the book – just get it and read it. Or re-read it. You won't be sorry.

Click here to buy this book from Amazon.

Spiritual Foundations: What to do about being disappointed with God.

Do you ever feel let down by God? How do you deal with that?

Give ear to my prayer, O God,
and hide not yourself from my plea for mercy!

Attend to me, and answer me;
I am restless in my complaint and I moan,
because of the noise of the enemy,
because of the oppression of the wicked.

For they drop trouble upon me,
and in anger they bear a grudge against me.

My heart is in anguish within me;
the terrors of death have fallen upon me.

Fear and trembling come upon me,
and horror overwhelms me.

And I say, “Oh, that I had wings like a dove!
I would fly away and be at rest;
yes, I would wander far away;
I would lodge in the wilderness; Selah
I would hurry to find a shelter
from the raging wind and tempest.”

Destroy, O Lord, divide their tongues;
for I see violence and strife in the city.

Day and night they go around it
on its walls,
and iniquity and trouble are within it;
ruin is in its midst;
oppression and fraud
do not depart from its marketplace.

For it is not an enemy who taunts me—
then I could bear it;
it is not an adversary who deals insolently with me—
then I could hide from him.

But it is you, a man, my equal,
my companion, my familiar friend.

We used to take sweet counsel together;
within God's house we walked in the throng.

Let death steal over them;
let them go down to Sheol alive;
for evil is in their dwelling place and in their heart.

But I call to God,
and the Lord will save me.

Evening and morning and at noon
I utter my complaint and moan,
and he hears my voice.

He redeems my soul in safety
from the battle that I wage,
for many are arrayed against me.

God will give ear and humble them,
he who is enthroned from of old, Selah
because they do not change
and do not fear God.

My companion stretched out his hand against his friends;
he violated his covenant.

His speech was smooth as butter,
yet war was in his heart;
his words were softer than oil,
yet they were drawn swords.

Cast your burden on the Lord,
and he will sustain you;
he will never permit
the righteous to be moved.

But you, O God, will cast them down
into the pit of destruction;
men of blood and treachery
shall not live out half their days.
But I will trust in you.

Psalm 55

Pour out your complaint to the Lord, but remember He will ultimately bring you the justice you seek.

Feature Presentation: 10 Fresh New Podcasts You Should Check Out

I'm a lifetime learner, and one of my favorite ways to learn is through podcasts. I am fairly systematic about my listening – I have 3 tiers, or “rotations”:

A – 10 podcasts I never miss.

B – 10 podcasts I listen to selectively.

C – 10-15 shows I am checking out, and sampling.

10 Podcasts I Never Miss

1. This Is Your Life, by Michael Hyatt and Michele Cushatt
2. Podcast Answerman, by Cliff Ravenscraft
3. Smart Passive Income, by Pat Flynn
4. 48 Days, by Dan Miller
5. The School of Greatness, by Lewis Howes
6. Mac Power Users, by David Sparks and Katie Floyd
7. Online Marketing Made Easy, by Amy Porterfield
8. Bethel Church Sermon of the Week, by Bethel Church in Redding, CA
9. The Portfolio Life, Jeff Goins
10. Social Media Marketing Podcast, Michael Stelzner

10 Fresh New Podcasts To Check Out (These Are Your Shows I'm Just Trying Out Or I Listen to Selectively)

1. The Charged Life, Brendon Burchard
2. The Tim Ferriss Show, Tim Ferriss
3. Fizzle, by Corbett Barr, Chase Reeves, and Caleb Wojcik
4. Social Media Examiner Show (different than #10 above, this is a daily 10-minute show)
5. The 1-Day Business Breakthrough, by Chris Ducker and Pat Flynn
6. Radiolab from WNYC
7. The Dave Ramsey Show
8. The Chalene Show, Chalene Johnson
9. This American Life, by Ira Glass
10. Ask Pat, by Pat Flynn

How You Can Help

Subscribe to the show in iTunes and give us a rating and review. People who have done so, and given us five-star reviews:

Go ahead and subscribe now, and give us your star rating and review on iTunes. We will definitely mention you on this show.

If you don't already get the email newsletter, sign up for that and get the new free video: “3 Keys to Change the World and Make Your Business Grow.”

Connect with me on Facebook, Twitter, Google+, or LinkedIn.

Get The Transcript

Click here to get the transcript. Transcripts provided by SuccessTranscripts – a great solution if you need your podcast, sermon, speech, or other audio transcribed.

Question: What are the top podcasts you would recommend that others check out?

A young woman has quit smoking, been promoted at work, and run a marathon. An untested CEO takes over one of America's biggest companies and focuses on just one behavior pattern in the company, and very soon Alcoa is at the top of the Dow Jones. A marketer at Procter & Gamble notices a seemingly insignificant pattern while studying videos of how people make their beds. As a result, the company makes a small shift in advertising and Febreze goes from being one of the company's biggest flops to earning a billion dollars a year. What do all three cases have in common?

Reporter and best-selling author Charles Duhigg believes that in each case, the success came from a shift in the patterns that shape our very lives – our habits. Habits do form our destiny, but we can consciously choose our habits. That shift – a change in your key habits – can help you transform your relationships, your finances, your health, your business, and your life.

In today's episode, I'll suggest 10 life-changing habits to adopt now. And I'll give you the tools, tactics, and battle plan to help make those habits stick.

Other Reasons To Keep Listening

• You'll discover the best book I know of on the subject of habits, why they are so powerful, and how to change them.
• I'll attempt an answer to the question: “Is it right for Christians to choose to ‘upgrade' their peer group in order to be more successful, or is that a selfish, sinful pursuit?”
• You'll get a direct link to the best $10 training on Omnifocus you'll find anywhere.

That's all coming up in today's episode…

Announcements:

Next week, we'll release the first in a series of free video trainings on how to write powerful sales copy that sells your products and services… without feeling like a sleazy salesperson.

Our Regency Mastermind Round One Membership filled up almost instantly. News about Round Two is coming soon.

We're also working on a plan for a group mentoring plan for newbies… this will be a community that should be affordable for almost anyone. We will unveil our plans in the very near future.

I've decided to open the “insider only” invitation to our upcoming event Permission to Prosper to podcast listeners and subscribers. After all, you're insiders too! Click here for the details, but do it quickly.

Success Stories

I'm looking to share your success stories and good news. So if you've got a business triumph, spiritual victory, a story of God's miraculous intervention in your life or your business… I want to hear about it. Click this link to record a voicemail about your success story or testimony.

Tip(s) of the Week:

“In The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed.”

So reads the copy on Duhigg's website. He goes on to describe his book this way:

“Along the way we learn why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight. We visit laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. We discover how the right habits were crucial to the success of Olympic swimmer Michael Phelps, Starbucks CEO Howard Schultz, and civil-rights hero Martin Luther King, Jr. We go inside Procter & Gamble, Target superstores, Rick Warren’s Saddleback Church, NFL locker rooms, and the nation’s largest hospitals and see how implementing so-called keystone habits can earn billions and mean the difference between failure and success, life and death.”

“At its core, The Power of Habit contains an exhilarating argument: The key to exercising regularly, losing weight, raising exceptional children, becoming more productive, building revolutionary companies and social movements, and achieving success is understanding how habits work.”

Click here to buy this book from Amazon.

Omnifocus Video Field Guide

Are you an Omnifocus user and GTD practitioner? Then you're going to love David Sparks's new Omnifocus Video Field Guide.

David says: “The OmniFocus Video Field Guide is a screencast, not a book. A lot of people have asked me to write a book about OmniFocus but instead I made this 2.5 hour video that takes you, soup to nuts, through the Omni Group's supremely bad-ass task manager. The screencast can turn an OmniFocus novice into a task-managing ninja.”

Spiritual Foundations: Is it right for Christians to ‘upgrade' their peer group in order to be more successful?

When we talk about being “intentional about your peer group”, seeking out relationships with people more successful than you, and eliminating  or limiting the access to you that negative people have, are we being selfish or sinful?

“Whoever walks with the wise becomes wise, but the companion of fools will suffer harm.”
Proverbs 13:20

Minister to everyone, but take care who you give access to your heart.

Feature Presentation: 10 Life-Changing Habits To Adopt Now

Habits are the tiny hinges that swing the big doors of your life – either opening or shutting them. Habits control the tiny, incremental behaviors that shape our lives.

“Sow a thought, reap an action; sow an action, reap a habit; sow a habit, reap a character; sow a character, reap a destiny.â€
– Stephen R. Covey, The 7 Habits of Highly Effective People

It's the small things we do every day that have the big effect down the road.

“You will never change your life until you change something you do daily. The secret of your success is found in your daily routine.â€
– Darren Hardy, The Compound Effect

10 Life-Changing Habits To Adopt Now

1. Rituals.
2. Gratitude.
3. Forgiveness.
4. Exercise.
5. Food.
6. Responsibility.
7. Journal.
8. Generosity.
9. Overdeliver.
10. Notes.

I use The Habit List app to track my daily habit practice.

Resources Mentioned In The Show

• Click Here to get your “Hour of Power” poster.
• Permission to Prosper Conference Limited-Time Discount Registration
• The Power of Habit by Charles Duhigg
• The 7 Habits of Highly Effective People by Stephen R. Covey
• The Compound Effect by Darren Hardy
• Omnifocus Video Field Guide by MacSparky (David Sparks)

How You Can Help

Subscribe to the show in iTunes and give us a rating and review. People who have done so, and given us five-star reviews:

• Travis Greenlee, who calls the show “The best marketing and leadership training on iTunes.”
• Shari Miller says she gets “Practical, awesome, useful ideas. This is one amazing podcast!”
• Adrienne Olson says: “Listened once, fan for life!”

Go ahead and subscribe now, and give us your star rating and review on iTunes. We will definitely mention you on this show.

If you don't already get the email newsletter, sign up for that and get the new free video: “3 Keys to Change the World and Make Your Business Grow.”

Connect with me on Facebook, Twitter, Google+, or LinkedIn.

Get The Transcript

Click here to get the transcript. Transcripts provided by SuccessTranscripts – a great solution if you need your podcast, sermon, speech, or other audio transcribed.

Question: What habits will you adopt to uplevel your life?  Click here to leave your comments.