Ray Edwards Show
Ray Edwards is a sought-after Copywriter, Author, Speaker, and Communications Strategist. His clients include Tony Robbins, Jack Canfield, Jeff Walker, Robert Allen, and more. On this show, Ray helps you start, run, and grow their Internet-based businesses. The show includes interviews with well-known experts like Michael Hyatt, Jeff Goins, Dan Miller, Cliff Ravenscraft, Michael Stelzner, Amy Porterfield, Don Miller, and many others.

With only a few days left in 2021, I wanted to bring you a powerful message that's short, easy to digest, and could be extremely helpful with whatever problems you face in 2022. Of course, I don't know what those problems will be (for either of us), but I do know the way in which you view them, and ultimately deal with them, will affect your personal growth.

This week, I want to challenge you to think of the problems you encounter as puzzles. Instead of having an anger fueled meltdown, or a tearful self pity party, analyze the problem as though it were a puzzle - then, make a plan and deal with it in an intentional way. Will this make the problem an unexpected joy? No. That will likely not be the case, but it can result in positive growth in all aspects of your life...spiritually, emotionally, and even financially.


How You Can Help

Subscribe to the show in iTunes and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. We are also on Stitcher.com, so if you prefer Stitcher, please subscribe there.

Connect with Ray on FacebookTwitter, and Instagram

Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.

Direct download: REP550.mp3
Category:Podcast -- posted at: 7:00pm PDT

"OK Boomer..." - A popular comment on the internet meant to insult someone by implying the entire Boomer generation just "doesn't get it."

I won't spend a lot of time breaking down the irony of how some of the modern generation, characterized as tolerant and accepting, can paint an entire group of people with the same broad brush (a crime which they often accuse Boomers of), but rather focus on the facts and figures...Boomers, and Gen-X'ers are raking in millions by marketing their knowledge online.

This week's episode is meant to be a kick in the pants to you Boomers and Gen-X'ers out there who haven't figured this out yet...People will pay for what you know. But that's not even the best part. Not only do they value your knowledge and experience (perhaps more so than your current employer), but it's never been easier to deliver it to them. The tools have been simplified, the costs have been minimized and the only thing standing between you and your own work-from-anywhere life is your commitment...and perhaps a little guidance.

Before you jump in, here are some more encouraging facts and figures: I don't have a huge youtube audience. I have a little more than 9,000 subscribers as I write this. That's probably more than your local high school gym can handle, but in the Youtube world, it's not an impressive figure. BUT - that audience generated 6 figures in revenue for my company this year. I'll explain how in this week's episode.

  • [00:20] That's easy for you to say
  • [01:09] It seems we've forgotten
  • [02:39] An audience of interested people
  • [04:17] Don't monetize your audience
  • [05:50] Build your audience
  • [06:23] How many do you need?
  • [07:01] How do you start from nothing?
  • [07:32] Accelerating the process
  • [08:32] An example
  • [10:02] The ultimate secret research tool
  • [10:25] 1,000 true fans
  • [11:51] Unique...is usually bad
  • [12:38] Another BIG reason to start now
  • [13:14] That's easy for you to say
  • [14:00] How it really works
  • [14:57] 2 challenges that made things tougher
  • [16:10] What I always look for
  • [18:42] You can do this

How You Can Help

Subscribe to the show in iTunes and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. We are also on Stitcher.com, so if you prefer Stitcher, please subscribe there.

Connect with Ray on FacebookTwitter, and Instagram

Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.

Direct download: REP549.mp3
Category:Podcast -- posted at: 5:00pm PDT

For years, I've touted Direct Response Sales Copy as the most lucrative niche a freelance writer can master to have a very high profit, virtually no overhead business. That is still true, but, when it comes to those who are writing copy to promote their own products, services and ideas, there is something much more powerful... Content.

This week's episode discusses the power of Content Marketing. Tying every piece of your content into a worldview that is always in integrity with your company's vision. When your audience understands and appreciates your vision, your sales copy doesn't need to be nearly as "salesy" because people know what to expect from your brand. They're already sold - you just need to deliver the message.

Take Apple for instance. They have spent decades carefully crafting their brand, but not just through ads. Every decision is carefully made staying consistent with their reputation. From the packaging, to the product colors, their customers know what to expect, so much so that thousands of them don't even need to see a sales page or television commercial...they just need the release date of the latest product and they're in. That's powerful.

How You Can Help

Subscribe to the show in iTunes and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. We are also on Stitcher.com, so if you prefer Stitcher, please subscribe there.

Connect with Ray on FacebookTwitter, and Instagram

Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.

Direct download: REP548.mp3
Category:Podcast -- posted at: 3:00am PDT

This is an exciting week! On Thursday, 12/9/21, 5 p.m. Eastern, I'm offering a free Copywriter's Strategy class that will teach you everything you need to know to get a high profit, low overhead, writing business up and running for the new year.

This week's episode gives you an overview of the deep dive we'll be taking on Thursday's class. The topics I want to cover are better presented in a live, interactive format, so I encourage you to attend if you're reading this before the event.

I want you to have a complete understanding of every aspect of how to get started, how to scale and how to have your own writing business and your dream, work-from-anywhere, lifestyle. I'm teaching it all AND answering your questions, LIVE this Thursday.

Get signed up for the class By Clicking Here.

Links

COPYWRITER'S STRATEGY CLASS - This is my upcoming Free Masterclass that takes place live on 12/9. I'll teach you how to build your own, profitable writing business - with my help, or on your own...I'll cover all the bases. Don't miss this! Click the link to register

How You Can Help

Subscribe to the show in iTunes and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. We are also on Stitcher.com, so if you prefer Stitcher, please subscribe there.

Connect with Ray on FacebookTwitter, and Instagram

Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.

Direct download: REP547.mp3
Category:Podcast -- posted at: 2:00pm PDT

This is an exciting week! On Thursday, 12/9/21, 5 p.m. Eastern, I'm offering a free Copywriter's Strategy class that will teach you everything you need to know to get a high profit, low overhead, writing business up and running for the new year.

This week's episode gives you an overview of the deep dive we'll be taking on Thursday's class. The topics I want to cover are better presented in a live, interactive format, so I encourage you to attend if you're reading this before the event.

I want you to have a complete understanding of every aspect of how to get started, how to scale and how to have your own writing business and your dream, work-from-anywhere, lifestyle. I'm teaching it all AND answering your questions, LIVE this Thursday.

Get signed up for the class By Clicking Here.

Links

COPYWRITER'S STRATEGY CLASS - This is my upcoming Free Masterclass that takes place live on 12/9. I'll teach you how to build your own, profitable writing business - with my help, or on your own...I'll cover all the bases. Don't miss this! Click the link to register

How You Can Help

Subscribe to the show in iTunes and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. We are also on Stitcher.com, so if you prefer Stitcher, please subscribe there.

Connect with Ray on FacebookTwitter, and Instagram

Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.

Direct download: REP547.mp3
Category:Podcast -- posted at: 2:00pm PDT

This week's episode is about America's next big crisis and how to prepare for it.

I'm not an economist, but I do study many experts and most of them are saying that America is headed for a crisis...a perfect economic storm brought on by lack of retirement savings and an aging population whose ability to work is diminishing.

"But Ray...aren't you usually the positive thinking, 'look on the bright side' kind of guy? What's with this fear talk?"

I AM a positive thinker...But I am not one who ignores reality. I don't think it takes an expert to know that millions of people exhausting their savings, borrowing against their home equity and exiting the market place is going to cause hardship in the not so distant future. BUT - There IS a bright side - One of the brightest I've ever seen! I'll share it with you in this week's episode.

  • [00:51] The next problem we should be prepared for
  • [01:28] Part One: The coming American Economic Crisis
  • [02:43] The 3 forces fueling the crisis
  • [05:55] My 5 Part Action Plan to prepare
    • [06:01] Eliminate debt
    • [06:34] Minimize taxes and expenses
    • [08:00] Diversify your income streams
    • [09:08] Define your MVP (Minimum Viable Prosperity)
    • [10:23] Maximize your ability to produce income
  • [11:34] Taking advantage of new opportunities
  • [13:05] Why start a business now?
  • [14:21] Here's how you do it
  • [15:22] Who are the most successful creators?
  • [16:48] Mastering the greatest business skill
  • [17:35] But...I'm not a salesperson
  • [19:36] Earn while you learn
  • [22:17] How to make it work
  • [22:52] Get started right away

 

Links

Permission to Prosper - Ray Edwards

COPYWRITER'S STRATEGY CLASS - This is my upcoming Free Masterclass that takes place live on 12/9. I'll teach you how to build your own, profitable writing business - with my help, or on your own...I'll cover all the bases. Don't miss this! Click the link to register

How You Can Help

Subscribe to the show in iTunes and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. We are also on Stitcher.com, so if you prefer Stitcher, please subscribe there.

Connect with Ray on FacebookTwitter, and Instagram

Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.

Direct download: REP546.mp3
Category:Podcast -- posted at: 12:00pm PDT